Comments from Guests

Chester Elton - The Carrot Principle

I have done lots of radio shows and many can be pretty stiff and kind of "canned" but Brad makes you feel like you are just talking with a good friend at the kitchen table. He was so well prepared and asked the most insightful questions. He is a gifted interviewer.
 
It was great to have someone who know really cares and wants to have a great informational helpful interview.
 
I hope he asks me back to talk about him!
 
Chester Elton
Co-Author of the National Best Seller
"The Carrot Principle"

Hear the interview with Chester

The Brad Brooks Show
Herb Sorensen - Inside the Mind of the Shopper PDF Print E-mail

Herb Sorensen, Ph.D. is CEO and President of TNS Sorensen, the leader in helping manufacturers and retailers assess product and package performance, the purchase decision process, category management, promotional impact, and shopper behavior. At TNS Sorensen, he provides over the development of new services and research methods, including PathTracker®, the revolutionary electronic shopper tracking and learning system. A biochemist whose training and study has ranged from theology to quantum mechanics, Sorensen brings a broad perspective that provides the basis for his company's uniquely creative, robust, and scientific approach to consumer research.

Links:

http://www.tns-sorensen.com/

Books:

Inside the Mind of the Shopper: The Science of Retailing

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Susan Bloch and Philip Whiteley - Hoiw to Manage in a Flat World PDF Print E-mail

Well, by now we've all heard that the world is flat.  But what does this mean for managers who are trying to deal with cultural barriers and the challenge of teams that are dispersed throughout the world.

Susan Bloch and Philip Whiteley have some insights that have been earned in the real world and they join Brad to share their strategies for coping with a diverse, dispered workforce.

Books:

How to Manage in a Flat World: 10 Strategies to Get Connected to Your Team Wherever They Are


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Curtis Faith - Inside the Mind of Turtles PDF Print E-mail

Curtis Faith is one of the original Turtles, a group of traders that earned extraordinary returns in the mid-80's.

Curtis joins Brad to talk about the lessons that he learned and how they apply to investing as well as the rest of life.

Books:

Inside the Mind of the Turtles: How the World's Best Traders Master Risk


Inside the Mind of Turtles

 
Gaylan Nielson and Brent Peterson - Fake Work PDF Print E-mail

Gaylan Nielson and Brent Peterson are the sworn enemies of Fake Work.  Fake Work are those tasks and projects that make us feel busy when really nothing is being accomplished.  

In a competitive business environment, none of us have the luxury of engaging in tasks that don't add real value to our business.

Join Brad as he interviews Gaylan and Brent in a vibrant discussion of this very real threat to businesses and productivity everywhere.

Links:

http://www.fakeworkbook.com/

Books:

Fake Work: Why People Are Working Harder than Ever but Accomplishing Less, and How to Fix the Problem


Fake Work

 
Roxanne Emmerich - Thank God It's Monday PDF Print E-mail
Twice voted Entrepreneur of the Year, Roxanne Emmerich built a seven figure company and led one of the fastest growth, fastest to profit bank startups in the country in the 1980s. Roxanne's book Profit Growth Banking: How to Master 7 Breakthrough Strategies of Top Performing Banks, brings together her detailed research and common sense approach to profitable banking. Her Breakthrough Banking video education system is currently the most used sales and service training system for banks all across the United States and Canada. Roxanne Emmerich is also an owner of North American Banking Company in St. Paul, MN. Currently, she is president of The Emmerich Group, Inc., in Minneapolis, where she works with high performance financial institutions on profit rich systems and hyper growth strategies to achieve faster growth of profits.

Links:

www.emmerichgroup.com

Books:

Thank God It's Monday!: How to Create a Workplace You and Your Customers Love

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Frank Armstrong - Save Your Retirement PDF Print E-mail
Frank Armstrong, III, CLU, CFP, AIF, is the founder and principal of Investor Solutions, Inc., a fee-only registered investment advisor. He has more than 30 years’ experience in the securities and financial services industry. His bestselling book The Informed Investor was cited by BusinessWeek as one of the best investment books of the year. Frank has twice been named by Barron’s as one of the top 100 independent financial advisors. He was a featured columnist on Morningstar.com for a number of years and is a frequent contributor to AccountsWorld.com and FundsInteractive.com. He has appeared on “CNN Headline News,” “Your Money with Stewart Varney,” “PBS Morning Business Report,” CNBC, “Money Life with Chuck Jaffee,” and public radio stations around the country. Frank is widely quoted in the media, his articles appear in major financial magazines and Web sites, and he lectures nationwide on principles of investment management.

Links:

www.investorsolutions.com

Books:

Save Your Retirement: What to Do If You Haven't Saved Enough or If Your Investments Were Devastated by the Market Meltdown

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Roy Osing - Be Different or Be Dead PDF Print E-mail

Roy Osing is founder, president and chief executive officer of Brilliance for Business, an organization dedicated to providing practical and proven ways to improve both business and personal performance.

A graduate of the University of British Columbia with degrees in mathematics and computer science, Osing is founding chair and president of the British Columbia Quality Council. He is a former member of the board of directors of the Vancouver Board of Trade, the British Columbia Technology Industry Association, the British Columbia Cancer Foundation, and the British Columbia & Yukon Heart and Stroke Foundation.

Links:

www.bedifferentorbedead.com

Books:

Be Different or Be Dead: Your Business Survival Guide

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